Case Study
Project Overview
Renew Roofing & Construction is a locally owned roofing company serving Fort Smith, Arkansas and the River Valley, specializing in storm damage repair, full roof replacement, and insurance claim support. Branchout partnered with Renew to build a brand identity, website, and on-the-ground marketing materials in time to launch ahead of storm season.
Industry:
Roofing Services
Services Provided:
Branding
Web Development
Challenge
Renew Roofing had a color palette in mind but no real brand identity to build on — no logo, no consistent look, and no website to bring in new customers. With storm season approaching, the timeline was tight: Renew needed to launch fast to capitalize on the seasonal spike in roof damage and repair calls before competitors could capture that business.
Solution
Branchout built Renew's brand identity from the ground up, developing a logo and visual system around the client's existing color direction. We set up their Google Business Profile and Meta Business Portfolio and Page to establish a credible online presence from day one, paired with a new website built to turn storm-damage searches into inspection requests. To get the brand moving in the field as fast as it was online, we also designed business cards, vehicle magnets, and a tailgate truck wrap — putting Renew's name on the road right as storm season hit.
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